I am an award-winning communications, marketing, and public relations professional with years of experience across the Middle East. I have a track record of developing, supporting, and executing successful integrated campaigns, particularly at the national level with an international reach.
Beyond managing multi-million-dollar budgets, I consistently secure top-tier earned media coverage for my clients. My strengths include strategic planning, crisis management, client relationship building, project management, and leading teams.
Media Coverage with Impact
I coordinated interviews with Sidra Medicine spokespeople and patients to highlight Qatar’s humanitarian aid for injured children from Gaza and showcase Sidra’s leadership in pediatric and women’s healthcare.
Backstage at FIFA - Onstage at MEPRA
I won the MEPRA Award for Best Fashion and Beauty Campaign for Qatar Fashion United at the FIFA World Cup 2022™. Along with the team, we delivered a sold-out stadium event with 22,000+ fans who watched stars like Adriana Lima and Post Malone. It was also nominated for PRWeek’s Best Campaign – Middle East, recognising its creative impact and regional significance.
Driving Global Conversations
At Doha Forum 2024, I served as Senior Producer for the Viewpoint segment, coordinating interviews with global leaders including Philippe Lazzarini, Humza Yousaf, and Dr. Hossam Elsharkawi.
Driving Sports Communications
I led communications and social media for the Judo World Championships 2023 in Qatar on behalf of the Qatar Olympic Committee, driving engagement and amplifying the event’s global reach.
Growth Driving Content
Patient Success Stories
A Day in the Life Series
Event Announcements
Informational Videos
+250%
Organic follower growth
14M
Organic views
+150%
Increase in profitability
Preparing the Next Generation of Communications
I believe great things happen when knowledge sharing brings people together. I genuinely enjoy working with others, which is why I'm passionate about contributing to the next generation of communications professionals.
Through my work with Northwestern University Qatar and the Qatar Foundation Alumni Office, I aim to support learning and help young talent find their voice in the industry.
Whether it’s through mentoring or connecting professionals, I find real purpose in fostering environments where people feel empowered to contribute, learn, and thrive.
Purpose-Led PR Across Sectors
With a background in law and solid project management skills, I take a strategic and structured approach to delivering integrated communications.
I have managed 360-degree PR campaigns across diverse sectors including national events, government communications, finance, healthcare, sport, and arts and culture. Having worked with over 15 clients across the Middle East, I maintain a strong focus on Qatar.
“
Casey consistently excelled in PR and communications, driving the success and visibility of our initiatives. Her expertise, professionalism, and strong work ethic set her apart, making her an invaluable asset to any team.
— Fatma Ahmad Al-Bishri, Head of Communications, Qatar International Court
“
Casey is a powerhouse in public relations, known for leading integrated accounts and managing client relationships with exceptional professionalism. Her strategic mindset consistently delivers impactful campaigns that exceed goals, strengthen brand reputations, and produce outstanding results.
— Paige Kollock, Senior Account Director, Memac Ogilvy
“
Casey’s exceptional task management skills and ability to streamline workflows ensured that projects were delivered efficiently and with high quality. Her direction fostered strong synergy within the team, allowing us to work cohesively and meet even the tightest deadlines.
— Muhammad Shahan Ejaz, Direct Report
